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한국관광학회> 관광학연구

관광학연구 update

Journal of Tourism Sciences

  • : 한국관광학회
  • : 사회과학분야  >  관광학
  • : KCI등재
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  • : 연속간행물
  • : 격월
  • : 1226-0533
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수록정보
27권3호(2003) |수록논문 수 : 11
간행물 제목
27권3호(2003년) 수록논문
권호별 수록 논문
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KCI등재

1편집인의 글 : 분과학회지 발전을 위한 제언

저자 : 김규호

발행기관 : 한국관광학회 간행물 : 관광학연구 27권 3호 발행 연도 : 2003 페이지 : pp. 5-6 (2 pages)

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2제주도 관광지의 리포지셔닝: 국내 경쟁관광지와의 비교

저자 : 송재호 ( Jae Ho Song ) , 허향진 ( Hyang Jin Huh )

발행기관 : 한국관광학회 간행물 : 관광학연구 27권 3호 발행 연도 : 2003 페이지 : pp. 9-25 (17 pages)

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If one considers the landslide proportion of domestic goers among Jeju visitors albeit the rehabilitation and internationalization efforts with an aid of the so called `free international city` strategies, maintaining of existing domestic market segment is still an important area for the policy-makers. In this context authors purport to find repositioning strategies of Jeju Island against the inland competitors, with observing the creative attractiveness, if any, of the Jeju resorts. With the multi-dimensional scaling method, authors analyze the relative position of the tourist`s perceptions of Jeju Island compared with other competing provinces or place of interests as destinations such as Kyongju City, and Mt. Keumkang and both provinces of .Kangwon and Kyounggi.

KCI등재

3캐빈 속성에 대한 이용객의 인식에 관한 연구 -동해시 망상 오토캠핑리조트를 중심으로-

저자 : 홍성도 ( Sung Do Hong ) , 손재영 ( Jae Young Son )

발행기관 : 한국관광학회 간행물 : 관광학연구 27권 3호 발행 연도 : 2003 페이지 : pp. 25-42 (18 pages)

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As tastes of holiday makers are being diversified, resort accommodations such as cottage or pension are spotlighted among vacationers nowaday. Authors pay an attention here to this kind of accommodations, especially users preference for the physical appearances and it`s operation. To obtain data, questionnaire were distributed to the holiday users who visited the Mangsang auto-camping resort, located at the eastern seashore of the Korean peninsula. The research result shows that users usually look for simple and plain but clean, convenient and comfortable facilities. For locations, they have a preference for secluded places for their private anonymity. Through factor analysis, 24 cabin attributes were grouped by six factors, i.e., design and location, inner facility, working condition, convenience, inner and exterior appearances.

KCI등재

4해양관광의 개발 만족도와 개발전망간 관련성 분석: 강원도의 사례를 중심으로

저자 : 신동주 ( Dong Ju Shin ) , 이돈재 ( Don Jae Lee )

발행기관 : 한국관광학회 간행물 : 관광학연구 27권 3호 발행 연도 : 2003 페이지 : pp. 43-60 (18 pages)

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Many of the involved experts forsee that 21st century will be the "ocean`s century". Along with the recent rapid growth of holiday population, the concern and request about the marine tourism is expected to increase explosively in 21st century. This research is analyzing local public officers` attitude toward marine tourism. The study area is a east coast area of Kangwon Province who has been showing much interests on the tourism development. From interviews with the higher civil servants, conducted were the SWOT analyses, through the information of which 180 lower civil servants were surveyed. Through the SWOT method and the following factor analysis, strength, weakness, opportunity and threat for the maritime tourism at Kangwon region were analyzed and discussed.

KCI등재

5자연휴양림 숙박시설 이용객의 행태분석

저자 : 윤지환 ( Ji Hwan Yoon ) , 김수진 ( Su Jin Kim )

발행기관 : 한국관광학회 간행물 : 관광학연구 27권 3호 발행 연도 : 2003 페이지 : pp. 61-77 (17 pages)

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Recreational forest have been established to promote health and recreational experience of the public who visit the forests. Writers here analyzed the user`s recreational behavior and the satisfaction level for the accommodation and the two different types of recreational forest, Mt. Yumyeong and Mt. Cheongtae Recreational Forest. The results showed that the satisfaction levels of Mt. Cheongtae Forest Resort on accommodation were relatively higher than that of the Mt. Yumyeong. And recommendation intention, revisit possibility, and use satisfaction of two recreational forests were rated as above `satisfactory`. Finally implications for planners and managers of recreational forest are discussed.

KCI등재

6박람회의 물리적 환경이 고객 만족과 재 방문, 그리고 구전에 미치는 영향 -2003년 고양시 꽃 박람회를 중심으로-

저자 : 김철원 ( Chul Won Kim ) , 임성택 ( Sung Taek Lim )

발행기관 : 한국관광학회 간행물 : 관광학연구 27권 3호 발행 연도 : 2003 페이지 : pp. 79-95 (17 pages)

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Based on the survey of the 2003 World Flower Exhibition of Koyang city. Korea. this study examines the impact of the physical environment on visitor`s satisfaction, intention to revisit and word of mouth. With face-to-face survey of visitors attending the World Flower Exhibition, a structural equation model was developed to examine the impact of the physical environment on visitor`s satisfaction, intention to revisit and word of mouth. Authors found that the greater the degree of attractiveness, cleanliness and convenience of exhibition, the greater the visitors satisfaction was. In addition, the visitor`s satisfaction was related positively on the intention to revisit and word of mouth.

KCI등재

7지역사회 애착과 관광개발에 대한 태도

저자 : 고동완 ( Dong Wan Ko ) , 김현정 ( Hyoun Jeong Kim )

발행기관 : 한국관광학회 간행물 : 관광학연구 27권 3호 발행 연도 : 2003 페이지 : pp. 97-114 (18 pages)

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Authors examine the relationships between residents` community attachment and attitudes toward tourism development in the destination. The analysis was from 143 questionnaires returned by residents of Tae-Baek of Kangwon Province and Jung-Moon region of Jeju Province. In terms of development stages for tourism, the former is at introduction stage and the latter is at involvement stage. The analysis found that the relationship between community attachment and attitudes toward tourism development was changing from positive at introduction stage to weak positive relationship at involvement stage of tourism development. Also, the attitudes for supporting tourism development were found positively influenced by the identity of attachment in case of introductory stage. Authors conclude that the knowledge for residents` community attachment might be useful for understanding the residents` attitudes toward tourism development for the introduction stage of tourism development.

KCI등재

8제주도 방문 관광객 수를 이용한 수명주기추정과 발달단계분석

저자 : 박재모 ( Jai Mo Pak ) , 여정태 ( Jeong Tae Yeo )

발행기관 : 한국관광학회 간행물 : 관광학연구 27권 3호 발행 연도 : 2003 페이지 : pp. 115-131 (17 pages)

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According to Burtler`s thesis, a resort or a tourist destination follows a certain path of development stage, drawing S curve. With a thesis that the growth of tourist destination will end off at sometime in the future, this paper examines the historical trend of visitors to Jeju island, the biggest one in Korea located off the southern west coast of the peninsula.  Authors set up the most plausible time path model to the growth of visitors in Jeju island during the last 41 years. With the findings, this paper examines the prospective tourist growth path of the island. For the determination of five development stages of the destination based on Butler`s hypothesis authors apply iterative derivatives of the suggested logistic equation.

KCI등재

9주중,주말 관광객의 축제참여동기에 관한 비교 연구 -무안백련대축제와 강진청자문화제를 중심으로-

저자 : 이장주 ( Jang Joo Lee ) , 박창규 ( Chang Kyu Park )

발행기관 : 한국관광학회 간행물 : 관광학연구 27권 3호 발행 연도 : 2003 페이지 : pp. 133-155 (23 pages)

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With on-site survey, authors compare the two famous festivals, Muan white lotus festival and Kanggin celadon cultural festival. Applied were the variables such as characteristics of statistics and behavior of the participants during the weekdays and weekends.  Using factor analysis seven important factors were identified from 27 items; friendliness, harmonization, playfulness, extra-ordinariness, culture, nativeness and novelty. Authors found that the level of perception was varying between the visitors of each site and between the difference in perception by population statistics/tourism behavior. Allegedly one could enhance festivals participation if one considers motivating factors proved here carefully.

KCI등재

10CVM을 이용한 수원 화성의 이용가치 평가

저자 : 김학용 ( Hak Yong Kim ) , 김성섭 ( Seong Seop Kim )

발행기관 : 한국관광학회 간행물 : 관광학연구 27권 3호 발행 연도 : 2003 페이지 : pp. 157-172 (16 pages)

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Using a Contingent Valuation Method(CVM). authors estimate the economic value of Hwaseong Castle, one of the registered World Heritages located in Suwon City, south of Seoul.  The data collected from a dichotomous choice were constructed by the logit model analysis. The willingness-to-pays derived from each model were compared to those obtained by a non parametric approach to decide which model was suitable in estimating the use value of Hwaseong. The derived WTP was used to estimate the use value of Hwaseong. Use value of Hwaseong was estimated around 7.8 billion Won, an average of about 4,260 won per visitor. On the basis of these heritage calculation, one may consider differential admission fee policy.

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